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Who We Serve · Embroidery Shops

Add Fauxbroidery Without Buying A Second Machine

Fauxbroidery gives your customers the raised, dimensional look of embroidery at DTF pricing, using the equipment you already own. No new machine, no digitizing fees, no thread color limits, no minimums.

What This Is

The production perspective.

Fauxbroidery is a specialty DTF process that produces a raised, dimensional finish that reads as embroidery from three feet away. It's applied with a heat press, the same equipment you already use for HTV or standard DTF, and it doesn't require a stitch file, a digitizing session, or thread color matching. What it requires is a customer who wants the embroidered look but doesn't want to pay for the stitch count or wait on the digitizing cycle.

For an embroidery shop, fauxbroidery unlocks a full tier of jobs you're currently either turning away or upcharging until they walk. Short-run polo jobs under a dozen units where the digitizing fee blows the margin. Customers who want photo-realistic logos with color gradients that no thread palette can hit. Retro or distressed designs that read wrong when stitched. Jobs on garments that don't handle a needle well (thin performance fabric, structured hats with unusual crown geometry).

The workflow: customer sends their logo, we print the fauxbroidery transfer, you press it in twelve seconds at 300°F. Zero setup fee, zero minimum, priced per square inch. On a two-inch chest logo you're at production cost inside of thirty cents, and you can charge embroidery pricing for the finished product because the customer sees an embroidered look.

This is not a replacement for your embroidery machine. It's the second option to offer when a customer's job doesn't fit the machine. Keep your machine loaded for what it does best (multi-hundred-unit runs, chenille work, corporate emblems, hats that need real stitching). Send everything else through fauxbroidery.

Who This Is For

If this sounds like your operation, keep reading.

  • Embroidery shop owners diversifying

    Adding a second revenue line without a $15k machine purchase and the training cycle that comes with it.

  • Multi-line decorators

    Shops running embroidery, screen, and HTV already, adding fauxbroidery to fill the short-run polo gap.

  • Hat and headwear shops

    Structured hats where the digitizing complexity of embroidery hurts on short runs. Fauxbroidery presses clean and fast.

  • Corporate embroiderers

    Serving business customers who want embroidery pricing on twelve-unit orders. Fauxbroidery hits that number.

Don't Make These

How embroidery shops get fauxbroidery wrong.

  • Selling fauxbroidery as "cheap embroidery."

    Position it as a distinct product with its own strengths (color range, gradient support, no digitizing fee, faster turnaround) rather than as a discount option. Otherwise you're commoditizing your own margin.

  • Using fauxbroidery on jobs your machine handles better.

    A hundred-unit corporate polo run with a simple two-color logo is machine work. Don't use fauxbroidery to undercut your embroidery pricing on jobs the machine can eat.

  • Skipping the sample press test.

    Some garments (thin performance fabric, deeply textured fleece) don't hold the raised texture as well. Press a sample before committing a full run. Twenty-cent test saves a hundred-dollar mistake.

  • Charging DTF pricing for fauxbroidery output.

    The customer sees an embroidered look. Price at embroidered pricing, not DTF pricing. Your margin is the point.

Ready to Order

Try fauxbroidery on your next polo job.

Order a sample, press-test it on your garment stock, and see the raised texture in person. No minimums, no setup fee, priced per square inch.